For the Fitbit brand campaign, we looked to change the face of fitness. Partnering with unique talent’s such as Marc Rebillet and Petey USA the work was sexy and celebratory. Directors Anthony Pham and Michael Barth.
ZenBusiness is an entrepreneurial software company that empowers regular people to start, run, and grow their business. Their first brand campaign aimed to capture the punk rock spirit needed to turn your back on convention and break out on your own. Directors Bradley and Pablo. Editorial by Nick Rondeau.
To highlight the amazing picture quality of their OLED TV, LG partnered with Pantone for the Color Café, a pop-up in NYC featuring cakes, drinks, and interactive color-themed wall spaces. To demonstrate the incredible capabilities of the OLED, each color space featured unique digital artworks by David McLeod.
During the pandemic, nearly 3.5 million mothers dropped out of the workforce. ZenBusiness saw an opportunity to bring them back on their own terms. Directed by Emilie Thalund. Editorial by Marlo Caine.
An extension of a larger digital campaign, the Smart Scenes print work highlighted the many innovative IBM technologies impacting our day-to-day lives. Collaboration with photographer John Clang.
P–TECH is a public-education model that provides high school students from underserved backgrounds with the academic, technical, and professional skills and credentials they need for competitive STEM jobs. To bring some of these students’ stories to life, we partnered with director Rodney Lucas.
Working with quilling artist, Sabeena Karnik, we created a visual campaign for Ulta Beauty’s holiday season. These paper creations were translated into in store installations, packaging, signage, and digital promotions.
To highlight the innovative work happening in sectors across IBM, we created a series of snackable content in unique styles of animation. Animation by Woodblock.